Cookie Policy and Consent Tool

Last updated: Jan 05, 2026 2:41 PM

We value your privacy very highly. Please read this Cookie Policy carefully before using the https://insightsoftmax.com Website (the “Website”) operated by Insight Softmax Consulting, LLC, a(n) Limited Liability Limited Partnership formed in California, United States (“us, we, our”) as this Cookie Policy contains important information regarding our use of cookies and other tracking technologies, your privacy and how we may use the information that we collect about you. Please also read our Privacy Policy, which provides more information about our privacy practices, your choices and your privacy rights.

What are cookies?

A cookie is a small piece of data sent from a Website and stored on your device by your browser.

Our placement and classification of cookies

This Website sets the cookies identified below. We have classified the cookies that we set by the purpose that they serve.

Essential cookies

Essential cookies are cookies that are essential for you to browse this Website and use its features. For example, these cookies may be used for maintaining security, authenticating users, and preventing fraudulent actions. These cookies are enabled by default, and without them, the Website may not be fully functional. This Website collects the following strictly necessary/essential cookies:

Usercentrics Consent Management Platform

Description

This is a consent management service. Usercentrics GmbH is used on websites and apps as a processor for the purpose of consent management.

Provider

Usercentrics GmbH

Provenance

Third Party

Purpose

Compliance with legal obligations
Consent storage

Duration

Perpetual

gstatic.com

Description

This is a domain used by Google to off-load static content to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user.

Provider

Alphabet Inc.

Provenance

Third Party

Purpose

Increasing network performance
Reducing bandwidth usage

Duration

Perpetual

Functional cookies

Functional cookies are cookies that allow a Website to remember the choices that you have made in the past and how you use the Website. For example, these cookies may be used for remembering what language you prefer, which pages you clicked on, or what your username and password are so that you can automatically log in to your account. These cookies are disabled by default and will be enabled only if you grant your consent to do so. If you do provide your consent‚ this Website will collect the following functional cookies:

Adobe Typekit

Description

This is a web font service.

Provider

Adobe Systems Software Ireland Limited

Provenance

Third Party

Purpose

Providing fonts

Duration

Perpetual

How to Opt Out

https://www.adobe.com/privacy/opt-out.html

reCAPTCHA

Description

This is a service that checks whether data is entered by a human or by an automated program.

Provider

Google Ireland Limited

Provenance

Third Party

Purpose

Bot Protection
Spam prevention
Fraud detection

Duration

6 months

How to Opt Out

Visit the cookie provider's website.

Google Tag Manager

Description

This is a tag management system. Via Google Tag Manager, tags can be integrated centrally via a user interface. Tags are small sections of code that can track activities. Script codes of other tools are integrated via the Google Tag Manager. The Tag Manager allows to control when a particular tag is triggered.

Provider

Google Ireland Limited

Provenance

Third Party

Purpose

Tag Management

Duration

Perpetual

How to Opt Out

Visit the cookie provider's website.

Adobe Fonts

Description

This is a font service. It provides access to a font library.

Provider

Adobe Systems Software Ireland Limited

Provenance

Third Party

Purpose

Functionality
Optimization
Providing fonts

Duration

Perpetual

How to Opt Out

https://www.adobe.com/privacy/opt-out.html

Marketing cookies

Marketing cookies are cookies that track your online activity to, for example, help advertisers deliver more relevant advertisements or to limit how many times you see an advertisement. These cookies are disabled by default and will be enabled only if you grant your consent to do so. If you do provide your consent‚ this Website will collect the following marketing cookies:

Google Analytics

Description

This is a web analytics service. With this, the user can measure the advertising return on investment "ROI" as well as track user behavior with flash, video, websites and applications.

Provider

Google Ireland Limited

Provenance

Third Party

Purpose

Marketing
Analytics

Duration

2 years

How to Opt Out

https://tools.google.com/dlpage/gaoptout?hl=de

Your choices regarding cookies

You have certain choices when it comes to the placing of cookies on your device. You may choose to accept or deny any functional or marketing cookies. If you consent to the placement of these cookies but would then like to withdraw your consent, you may do so at any time through our cookie consent tool, which can be found on the Website’s home page. You can control your cookie choices using the following means:

Through our cookie consent tool, where you can select the categories of cookies that you allow to be placed on your device and withdraw that consent; and
Through your browser, where you can instruct it to delete or refuse cookies. You can visit the help center of your browser, the “Tools”, “Edit”, or “Help” pages to set your cookie preferences and delete cookies. We also encourage you to visit aboutcookies.org to learn more about how to opt out of cookies.

Questions

If you have any questions about this Cookie Policy, please contact us at info@insightsoftmax.com.